Recipe App for HomeCooks

MOBILE

Goal

As the Co-Founder and Creative Director, I had the exciting opportunity to bring this mobile recipe app to life from concept to launch. Our vision was to create more than just a recipe app—it was about fostering a community where users could discover, share, and enjoy cooking in a fun, interactive way.

To design an engaging and user-friendly platform that made it easy for home cooks to find, save, and share recipes while inspiring culinary creativity through personalized recommendations and a vibrant community.

Approach

Starting with a user-first mindset, we explored how home cooks interact with recipes, from meal planning to cooking in real-time. Our team focused on creating a seamless flow that empowered users at every step—whether they were searching for new dishes, saving family favorites, or sharing their own creations.

The app’s design combined vibrant visuals with smart organization, featuring an intuitive ingredient list, step-by-step instructions, and dynamic filters to make recipe browsing effortless. Social features like user-uploaded recipes, reviews, and sharing options created a sense of connection and community. As Creative Director, I ensured that every design element—from typography to micro-interactions—enhanced both functionality and brand personality.

Client

ripcee.com

Mobile App Design

Ripcee is a mobile solution that will not only make cooking dinner much easier, but also provide a platform for homecooks to share their recipes on their very own cooking channel. In addition to creating an easier cooking process, the platform offers the most personalized and comprehensive, user generated cooking content in the industry while creating a community for homecooks.

Michelle Kearns

[Confidential]